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BRIEF
Transwa want to get students to catch the Transwa coach to and from School Leavers.
INSIGHT
What students really avoid when they catch a Transwa Coach to Leavers, is the haul of a drive home.
After a week of celebrating, students will get what they need most. Rest.
The Designated Nap
IDEA
CREDITS
Concept work- Jamie Wyatt
Creative Director- Paul Coghlan
Advertising Agency/ Production- Moonsail
Client- Transperth
Concept Work Presented
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